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Shadow Calling
Client's Needs
Brian Cochran of Shadow Calling Retreats needed a brand video to market and sale darkness retreat stays.
My Thought Process
My initial thought was how am I going to create a video for a darkness retreat, as their experience is in the complete darkness without any lights and alone. I then thought first I should build a narrative about the experience, what the benefits were from personal experiences and why someone should do it. I then interviewed each person to find similarities and build my narrative. Then I used the b-roll I had shot in order to showcase the elements of the property and darkness shelters to show to prospective client's while they heard the stories of previous people who had stayed.
TIme to Create & Delivery
This project took 6 hours to film and 2 weeks to edit.
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